Midway: Conta, Cartão, Pix e +

The financial solution for your daily life

With over 34 million customers, we are the financial arm of the Riachuelo Group, offering convenience, control, and security to manage your finances quickly and digitally, all in one place.

Discover our products and features:

PIX AND CREDIT CARD PAYMENTS

Make Pix and bank slip payments using your credit card limit from any bank, and pay in installments up to 12x.*

*Subject to approval. See rates and installment conditions at www.midway.com.br/tabela-de-tarifas-conta

LOANS AND CONSIGNED LOANS

Take advantage of Personal and Consigned Loan offers, with conditions designed for you*.

*See rates, charges, and general conditions at www.midway.com.br.

CASHBACK AT RIACHUELO STORES

Earn 10% cashback on purchases at Riachuelo stores and accumulate discounts to use on future purchases according to the rules detailed in the Riachuelo Club Regulations (https://www.riaclub.com.br/).

RIACHUELO CARD

Use your card, track expenses, check your bill and make payments directly through the app.

100% FREE DIGITAL ACCOUNT

Security and convenience to keep your money safe and make transfers and withdrawals, with no account opening or maintenance fees.

AUTOMATIC YIELD

Your money can yield 103% of the CDI after 30 days, potentially exceeding savings and without IOF charges. Ideal for those who want to leave their balance earning interest automatically. *

* Your money earns 103% of the CDI automatically, starting from 30 days. For the calculations, the following indicators were used: 103% of the CDI net of income tax, with the DI rate calculated on 01/19/2025 (12.62% p.a.), investment period of 1 year. Savings: 6.17% per year + TR (yield for December 2024 = 0.67% + TR for December 2024 = 0.17% = yield for the last 12 months = 7.11%, net of income tax, application period for 1 year. Source: Central Bank updated on 06/01/2025. All these rates are from January 2025 and may change every 45 days.

INSURANCE AND ASSISTANCE

More peace of mind for your routine with insurance options that protect your assets against unforeseen events.

Download the Midway app and have more control over your financial life, in a simple, secure and digital way.

Need help?

Contact our customer service center:

Riachuelo Card Customer Service

Monday to Sunday, from 7 am to 10 pm

Capital cities and metropolitan areas: 3004 5417

Other locations: 0800 727 4417

Customer Service: 0800 722 0626

Ombudsman: 0800 727 3255

Monday to Friday, from 10 am to 4 pm (except holidays)

Digital Account Service

Monday to Sunday, from 7 am to 8 pm

Capital cities and metropolitan areas: 3003 7729

Other locations: 0800 664 3929

Customer Service: 0800 724 3929

Ombudsman: 0800 727 3255

Monday to Friday, from 10 am to 4 pm (except holidays)

Midway S.A. Credit, Financing and Investment.

CNPJ 09.464.032/0001-12